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2012 / 2011
WOW!
2012 has been an incredible year - with World, Olympic and World titles won by Pete Jacobs, Alistair Brownlee and Jonathan Brownlee.
Boardman Signs Kenta...
Boardman are pleased to announce the signing of an extremely talented GB MTB rider - Kenta Gallagher... Kenta Joins Annie Last and Grant Ferguson, all riding Boardman Elite Series bikes...
Boardman and RIX
Boardman Bikes are sponsoring Australian Ironman Josh Rix - at the Pan Asia Championships in Melbourne, he's already set new PB's across his Bike and Run split and set his PB for an Ironman - Welcome to Boardman!
Boardman - Official Bike Partner for Sportive Series
Boardman Bikes are the official Bike Partner for the Cycling Weekly Sportive Series in 2012...
Carrying the flame...
An great article on the future of British cross-country racing, featuring Boardman Elite Mountain team riders Annie Last and Grant Ferguson, is in January's issue of MBUK out now...
Hawaii Ironman 2011 - Silver...
Congratulations to Pete Jacobs, the Boardman Bike sponsored Ironman who won the Silver medal in Hawaii. Pete improved his bike split time by 16 minutes from the previous year. Well done Pete from everyone at Boardman. Here's to next year...
Bike of the Year...
The HT Pro has won Bike of the Year in What Mountain Bike. Fantastic!
World Champion & World No2...
Congratulations to the Brownlee Brothers - with Alistair winning in Beijing and Jonny finishing 3rd gives Al the 2011 World title and Jonny finishes 2nd. What a year of racing, with Will Clarke finishing 9th overall - that's 3 Boardman riders in the Top 10 in the world!
MTB World Championship Sliver...
Congratulations to Annie Last, the Boardman Elite sponsored MTB rider, winning the u23 XC Silver medal at the MTB World Championships. Grant Ferguson finished with a career best of 4th in the JNR Mens XC. Well done!
Winning Weekend...
Congratulations to the Brownlee Brothers - another strong showing at the ITU Sprint Championships in Lausanne. Jonny finished 1st, beating Alistair for the first time and retained his title, Alistair joined him on the podium in 3rd place. Alistair and Jonny are now 1st and 2nd in the WCS rankings. The weekend was completed by a strong showing from Team GB - winning Gold in the Team event. The team included Stimpson, Jenkins and the Brownlee Brothers.
UHC at the Tour of Britain...
UnitedHealthcare Pro Cycling have just announced they will be at this year's Tour of Britain. General Manager and Directeur Sportif, Mike Tamayo said “To have our guys compete in our bike sponsor’s backyard is going to be fantastic. Riding Boardman Bikes and working with Chris Boardman has been a great experience this season and it is an obvious fit for us to come to Britain and have an opportunity to showcase these amazing bikes.” September 11th-18th...
Pete Jacobs - Wins Philippines Ironman 70.3...
Pete Jacobs, the Boardman sponsored Australian Ironman champion has retained his title in the Philippines Ironman 70.3. The result is great preparation for the big one - Hawaii in October.
Alistair Brownlee - Wins in Hyde Park...
Well done to Boardman Bikes sponsored Alistair Brownlee, winning the latest ITU WCS in London at Hyde Park. Jonny had an impressive race with the fastest run time and finished 3rd. Will Clarke also raced well and finished 14th...
SHOP WINDOW...
The Boardman Bikes Elite Series AiR/TT9.8 is featured in this month's Cycle Sports magazine Shop Window "Products fit for a yellow jersey wearer"...
ITU World Championships, London...
Good luck to all the Boardman racing triathletes in London this weekend - Alistair Brownlee, Jonny Brownlee & Will Clarke.
British XC National Champion...
Congratulations to Annie Last, winning the British title at the weekend. Annie is part of the Boardman Mountain team and rides the EM/1.7.
Will Clarke, 2nd in Hamburg...
Congratulations to Will Clarke, finishing 2nd at the Hamburg leg of the ITU World Championship Series. The result currently puts him 2nd in the league table.
Boardman at the Tour de France...
Chris will be at the Tour de France, providing commentary for ITV throughout July. Follow him on Twitter to get the latest info and images as they follow the tour...
Chris on Twitter: chris_boardman
Cover Star...
The Boardman HT Pro Carbon has made it onto the cover of the Summer issue of What Mountain Bike - with a first ride review inside...
Brownlee 1,2 in Spain...
What a race!!! They've done it again - the Brownlee Brothers finish 1,2 at the ETU European Championships in Spain. Alistair retains his European Title - well done, now back to the WCS...
Ali Brownlee again...
Congratulations to Boardman Bikes sponsored Alistair Brownlee as he wins in Kitzbühel - this latest win puts him on top of the 2011 ITU World Championship Series. Will Clarke also had a great race and finished in 4th place. Now it's onto the European Championships next weekend...
PRO RIDES - AIR/9.8T UHC (Team issue)
"This is a masterclass from The Professor" states Marcel Wüst.
Buy the issue to read the full six page review...
Source: Pro Cycling. July 2011
Boardman Bikes Sprint Winner...
The Halfords Tour Series came to a conclusion last night in Canary Wharf - a fantastic end to a truly great Series. Here's the final standings in the Boardman Bikes Sprint competition: 1st: Steve Lampier, Sigma Sport - Specialized (32pts), 2nd: Kristian House, Rapha Condor Sharp (27pts), 3rd: Dean Downing, Rapha Condor Sharp (24pts).
Good Luck...
To all the riders who set off on Saturday for the Deloitte Ride Across Britain - a fantastic event and we're proud to be event partners. Here's to a great 9 days of riding...
Brownlee 1,2 in Madrid...
What a result! Boardman Bikes sponsored Alistair and Jonny Brownlee finished 1st and 2nd at the Madrid round of the World Championship Series, Will Clarke was the next British triathlete home.
Man of Our Times
Cycling Plus have named Chris Boardman as the 'most influential man in UK cycling since Cycling Plus launched', back in 1992. The 250th issue is out now, read the full interview with Chris...
Boardman Bike Sprint
The Halfords Tour Series starts in Durham this evening - where we'll see who will be wearing the Yellow Jersey in the Boardman Bikes Sprint competition...
Boardman on Tour...
The Amgen Tour of California has reached it's conclusion, Rory Sutherland finished 7th overall in the GC and the UHC Pro Cycling Team finished 5th overall - well done to the entire team and the staff. Great race, now on with the rest of the season...
Brownlee 1,2 in French Grand Prix...
Well done to Boardman Bikes sponsored Alistair and Jonny Brownlee as they finished 1st and 2nd at the second round of the French Grand Prix in Dunkerque.
Boardman at Dalby Forest...
The Boardman Elite Mountain Team riders Annie Last, Dave Fletcher and Grant Ferguson all posted the best results for GB riders at the World Cup at Dalby Forest - securing 14th (Elite Women), 6th (U23 Men) and 5th (JNR Men) respectively.
Boardman on Tour...
Amgen ToC Stage 6 Time Trial, Solvang: UHC Pro Cycling rider Rory Sutherland finishes in the top 10 - moves up to 3rd overall in the GC. 2 stages left...
Boardman on Tour...
Congratulations to UHC rider Rory Sutherland who finished 3rd alongside Andy Schleck at the 4th stage of the Amgen Tour of California. The result puts Rory 5th overall in the GC.
Boardman on Tour...
Boardman Bikes will be racing at 'the largest cycling event in America' - the Amgen Tour of California. Good luck to the Boardman sponsored UnitedHealthcare Pro Cycling Team - the race is from 15th-22nd May... The latest AiR, SLR & AiR/TT machines will be in action...
Australian Ironman Champion...
Congratulations to Pete Jacobs, the Boardman Bikes sponsored Ironman who led from the start to take the Australian Ironman title in Port Macquarie. Here's to an exciting season of racing...
Brownlee 1,2 in French Grand Prix...
Well done to Boardman Bikes sponsored Alistair and Jonny Brownlee as they finished 1st and 2nd in the first French Grand Prix of the season in Nice. They run for the EC Sartrouville team - and their team mate Javier Gomez rounded off the podium.
Boardman Bikes racing in Australia...
The 2011 Dextro Energy Triathlon ITU World Championship Series started in Sydney - with 3 World-class triathletes racing on their Boardman. Congratulations to Johnny Brownlee who finished 2nd, Will Clarke had a great race and finished 9th and Al Brownlee finished in 29th place after a fall in bad conditions on the run.
1st and 2nd place goes to...
Congratulations to Alistiar brownlee who was named Men's Triathlete of the Year in the 220 Triathlon Awards 2011 and well done to Jonathan Brownlee who came 2nd.
Cover Star:
Alistair Brownlee is on the cover of April's 220 Triathlon...
Boardman MTB Sponsorship:
Boardman Bikes have signed up three talented UK riders as part of our MTB sponsorship programme - they will be racing under the Boardman Elite Mountain Team throughout 2011. They are: Annie Last, David Fletcher and Grant Ferguson.
Win in Australia:
Congratulations to Pete Jacobs who has won his first race as a Boardman rider - the Australian Long Course Triathlon Chamionship 2011.
Next Generation:
The next generation of Boardman Bikes is here... Including the all-new Elite Series and the extended Performance Series. Launched at a packed gallery on the evening of 03/03, the new range was incredibly well-received - take a look at the bikes for yourself...
First Look:
"Don't buy a new bike this spring until you've seen the new range of Boardman Elite machines." ...taken from this week's Cycling Weekly article on the exclusive first look for the all-new Boardman Elite Series SLR... More details coming soon...
Cool:
We are on the 'Cool Wall' at The London Bike Show at Excel...
In the wind tunnel:
Chris is over in America this week with the UHC Pro Cycling Team - wind tunnel testing for optimum positioning and set up for the 2011 season...
Cover Star:
Jonny Brownlee is on the cover of this months Triathlete's World - great article...
2010 and earlier...
British Triathlon Awards 2010:
Congratulations to Alistair and Jonny Brownlee - Best Male Elite and winner of the new Peter Holmes Award for Al and Olympic Athlete of the year for Jonny! Here's to a great 2011 season...
WMB Awards 2010:
Best in Class Winners
Fantastic news, we've just picked up two Best in Class awards from What Mountain Bike's 2010 Awards. The HT Pro has picked up the Best Mid Range Award and the FS Pro has the Best Value Award.
Boardman Bikes sponsors UHC Pro Cycling in 2011:
To follow our international expansion plans, an announcement was made today at Interbike in the USA... the successful UnitedHealthCare Pro Cycling Team will be riding Boardman Bikes for the 2011 season. We're really excited with this sponsorship deal and we're looking forward to some great racing next year. More details and images to follow on our sponsorship page soon...
Jonathan Brownlee u23 World Champion:
Jonathan claimed the u23 Triathlon World Champion title in Budapest this afternoon - excellent swim, bike and run. Well done Jonny.
Brownlee wins World Championship Series Grand Final:
Alistair Brownlee finishes the season with a win at the ITU WCS Grand Final in Budapest today. After starting the season with an injury which denied Al the chance to retain his Triathlon World Championship title, he clearly signalled his intent in Budapest today. Now it's on to 2011...
Jonathan Brownlee wins World Championship:
"Twenty-year-old Brit Jonathan Brownlee took home top honours at the first-ever ITU Sprint Triathlon World Championship, earning the first world title of his young career. It makes four ITU World Championships in the Brownlee household, as older brother Alistair has earned world titles in the Junior, U-23 and Elite categories." Source: tri247.com
Brownlee wins European Championship:
Alistair Brownlee is now the European and World Champion - adding the ETU title in Athlone, Ireland at the weekend... Will and Jonny also put in really strong performances and Hollie Avil race well to finish in the top 10...
Follow Chris following the Tour de France...
Chris will be tweeting in between commentating for ITV4 at this year's magnificent Tour de France. Get the latest information with daily coverage on ITV4 and online... Follow Chris at: www.twitter.com/chris_boardman
Boardman Bikes Sprint Winner:
...Graham Briggs of Rapha Condor Sharp who won the overall Boardman Bikes Sprint title in Woking last night. Kristian House was narrowly beaten into 2nd place, with Liam Holohan taking 3rd. Congratulations to Jefte De Bruin who won last nights sprint.
Boardman Bikes Sprint - after 8 rounds...
The current leader in the Boardman Bikes Sprint is Graham Briggs: 55pts. 2nd. Liam Holohan: 41pts. 3rd. Kristian House: 32pts - only 2 more rounds - Chester on Monday 21st and the grand final in Woking on Thursday 24th... Reports and pictures...
www.tourseries.co.uk
Good Luck...
to all the Deloitte Ride Across Britain riders as they set off over the weekend to travel from John O'Groats to Land's End - led by Olympic gold medallist James Cracknell, who dreamt up the ride as a way to raise more than £1 million for ParalympicsGB. Look out for Alan Ingarfield, our CEO, who is taking part in the event - he'll be joined by other members of the Boardman team along the way...
Best on Test, Best Bike and Gold Award:
What a month so far for our bikes on test... Best on Test from 220 Triathlon for the Road Comp fi, What Mountain Bike Best Bike for under £700 for the COMP HT and all capped off with a Gold Award from Triathlon Plus for the Road Comp...
Madrid Winner:
Alistair Brownlee Well done to Al Brownlee, to come back from injury to win in Madrid today at the ITU WCS - repeating last year's win. Fellow Boardman triathlete Will Clarke finished 12th.
Boardman Bikes Sprint:
Halfords Tour Series After six exciting rounds of racing, the contenders for the Boardman Bikes Sprint jersey are starting to show... 1st. Graham Briggs: 38pts. 2nd. Liam Holohan: 35pts. 3rd. Kristian House: 32pts - only 4 more rounds left to challenge fo the top spot... Reports and pictures...
www.tourseries.co.uk
French Grand Prix - Winner:
Triathlete Jonny Brownlee took the honours, racing for EC Sartrouville in Dunkerque on Sunday in the first race of the French Grand Prix season. A great start to the season.
Sprint Competition sponsor:
Canary Wharf was the venue for the photocall for the Boardman Bikes Sprint competition - part of the forthcoming exciting Halfords Tour Series . Riders from the ten teams will race to wear the prestigious CB Sprint jersey at each of the ten events across the country - starting in Canary Wharf on Tuesday 25th May. Find out more about the Tour series and where you can watch fantastic city centre racing at...
www.tourseries.co.uk
World Track Championships:
Follow Chris as he follows the progress of Team GB at the 2010 UCI Track Cycling World Championships in Copenhagen - coverage nightly on BBC2.
Boardman fi range launched:
Today saw the launch of the new Boardman Bikes fi range - the female informed offering includes models in road, mountain and hybrid bikes. Specifically tailored for the exacting requirements of women, the bikes offer fantastic attention to detail and will be available from mid May 2010.
Cover Girl:
See Hollie Avil on the cover of this month's 220Triathlon mag...
Win Win:
Congratulations to Boardman sponsored world champion triathletes Alsitair Brownlee and Hollie Avil - winners of Men's Elite Triathlete of the Year and Youth Triathlete of the Year at the 220 Triathlon Awards 2010.
Sport Award Winner:
Boardman sponsored triathlete Alistair Brownlee was presented with the UK Sport Award at the Sports Journalist Association (SJA) Annual Sports Awards lunch yesterday. In addition to winning the UK Sport Award, Alistair also made the final six in the SJA Sportsman of the Year Award alongside Phillips Idowu, Andrew Strauss, Tom Daley, Andy Murray and the eventual winner Jenson Button. Well done Al!
3D MTB film - get your glasses on!
We've made a fun little film about the MTB FS PRO using the latest 3D technology - check it out on YouTube now (be sure to select the correct version of the film to match the 3D glasses you have) - there's also a version in 2D if you can't get hold of the glasses... The film was shot in Cwmcarn, Wales and featured Rob Jarman as our test rider - thanks to everyone involved. Take a look at the 3D film here... or the 2D version here... or the 'ouch take' here...
2010 Limited Edition models:
We've created a set of limited edition bikes, which are now available to pre-order. With limited edition paint finish and decals, they are signed and numbered from 1-500 (1-250 for the Hybrid). Take a look at the Limited Edition Road, MTB/HT and Hybrid bikes on our website.
Rasmus Henning is 5th at Ironman Hawaii in Kona:
Rasmus Henning overcame a broken hand (suffered only 2 weeks prior to the race, resulting in 8 screws being inserted) to take an impressive fifth place finish at the 2009 Ford Ironman World Championship in Hawaii. Extremely well done!!! Rasmus races on the Boardman AiR/TT/1.
World Champion:
Alistair Brownlee Alistair Brownlee has become the ITU Triathlon World Champion on Australia's Gold Coast today. Alistiar won each of the 5 events he entered to end the year on top of the Dextro WCS leaderboard. Will Clarke was the second Brit home in 11th place. Al is the first ever winner of the JNR, U23 and SNR ITU Triathlon titles. The Boardman sponsored triathletes finished an incredible weekend of racing where Jonathan Brownlee almost made it a historic double with his second place in the ITU Triathlon Junior Championships. Avil - U23 World Champion Congratulations to Hollie Avil - the Boardman sponsored triathlete who is the ITU Triathlon U23 World Champion. Hollie took the title on Australia's Gold Coast earlier today and adds it to her 2007 Junior World title. "When you win a race the like that, working hard and really pushing the bike for the whole 40km and then getting off and nailing 10km of running, it feels great." 100%.
4 out of 4:
Alistair Brownlee has made it 4 wins out of 4 in the latest Dextro Energy Triathlon ITU World Championships Series in London. With a blistering overall time, Al made a break during the run and never looked back. He's also back at the top of the championship.
European Champion:
This weekend, Boardman sponsored triathlete Rasmus Henning has added the ETU European Long Distance Triathlon Champion title to his Ironman China win earlier this year. Rasmus is riding the Boardman Elite AiR/TT/1. Now we can look forward to the next challenge - the Hawaii Ironman in Kona.
Win. Win:
Will Clarke and Hollie Avil both won at the Mazda London Triathlon today - Will won the Elite Men's race andHollie won the Elite Junior Women's race. Congratulations to both - and great preparation for the WCS in London in a fortnight, where all four Boardman sponsored triathletes will be racing.
Nocturne Winner:
Olympic Gold Medallist and Team Halfords Bikehut rider Ed Clancy wins the Nocturne Elite Criterium Series finale in Blackpool. The race saw 3 THB riders in the top 10.
3 in a row!
Madrid, Washington and now Kitzbuhel - Alistair Brownlee is number 1 in the rankings for the Dextro Energy Triathlon ITU World Championships Series after his third win in a row. He's putting the Pro Carbon RP through its paces and creating devastating results. Will Clarke and Jonathan Brownlee finished in 7th and 13th respectively.
Tour Series Winners:
Congratulations to Team Halfords Bikehut after taking the Tour Series title in Southend-on-Sea. Rob Hayle's victory ensured the team's success after an exciting series of town centre racing culminated in the 'showdown on the seafront'. The team put their Pro Carbon machines through their paces and came out on top.
Washington WCS Champion:
Well done Al! - Alistair Brownlee has won in Washington today in the Dextro Energy Triathlon ITU World Championships Series. This win follows his domination of the Madrid WCS earlier in the year. Will Clarke was the next Brit home in 10th place.
The Big Test... Speed Machines
"A high quality all-round performer at a bargain price" 9/10 and overall winner accolade for the Road Pro Carbon in this month's Cycling Plus.
WMB BIKE of the YEAR results...
Boardman Bikes are on the podium again! We've secured 3rd place in the What Mountain Bike Bike of the Year Awards with our COMP FS. What they said: "Excellent frame and parts in a sweet-handling speed package that's outstanding value for money." (First and Second place went to bikes at £2200 and £1900 respectively.) We've also scooped Best in Class for our PRO FS and COMP FS models.
Madrid WCS Champion:
Alistair Brownlee finished in first place after a truly impressive Swim, Bike and Run in Madrid today at the Dextro Energy Triathlon ITU World Championships Series. Taking the lead after T2, Brownlee never looked like being caught, eventually beating Atkinson and Gomez by almost a minute. Will Clarke made it a succesful day by being the second Brit home with a top 15 finish.
National Champion (again):
Congratulations to Will Clarke, the Boardman sponsored triathlete is the 2009 National Champion after winning at Strathclyde. Will retained his 2008 title after breaking away from the pack on lap 3 of the bike, he lead by 30 seconds into T2, then ran well to take the win by a minute.
Two MTB Winners:
A double victory in the latest Bike Tests by What Mountain Bike... you've got to read the full reviews on the MTB PRO FS and HT's for yourself - we're incredibly proud of the fact that all our hard work has been rewarded so highly. WMB issue 96 June 09.
National Duathlon Champions:
Alistair and Jonathan Brownlee have won the National Elite and Junior Duathlon Championship titles in Loughborough. Both athletes are riding the Road Pro Carbon Race Prepared throughout the season. Click here to see their bike...
Ironman China winner on a Boardman:
Rasmus Henning has just won the China Ironman competition riding the AiR/TT/1. His main aim was qualification into the Kona Ironman later in the year - he finished in first place almost 30 mins ahead of his nearest rival. Great start to the season, w''ll keep you posted on his next set of races... Click here to see the bike...
Triathlete's of the Year:
Congratulations to Boardman Bikes sponsored triathletes Alistair Brownlee, Hollie Avil and Jonathan Brownlee - winning the Men's Elite (AB) & Youth (HA) titles and runner-up Youth (JB) at the prestigious 220 Triathlon Awards 2009. More sponsorship details for 2009 to follow soon...
Performance Bike of the Year 2009:
The Boardman Pro Carbon has just won Cycling Weekly's Performance Bike of the year. Buy this week's issue (19th March) to find out more... Click here to see the bike...
Another Gold:
Jonathan Brownlee, the Boardman Bikes sponsored triathlete, has just won Gold in the men's youth triathlon at the Australian Youth Olympic Festival (AYOF). This adds to his bronze medal in the junior event at the 2008 ITU World Championship in Vancouver. Here's to a succesful season during 2009.
Another perfect 10:
The Boardman Road Team Carbon bike has been awarded 10/10 in the Cycling Plus 'The Big Test - Grand Designs - brilliant bikes for a grand'. The Team Carbon is taken from the same mould as the Gold Medal-winning and World Champion frame design. "At just 8kg the Boardman is the lightest bike here by a distance." "Fast and exciting, sets a new standard for £1000 road bikes. 10."
Cycling Plus issue 219.
Gold Award, Value Award and Editor's Choice:
The all new 2009 Boardman Full Suspension Comp bike has received high industry praise from What Mountain Bike Magazine. We're really pleased that all the hard work we've put into the frame design, geometry and component selection has tested so well. The entry level Comp model retails at just under £800 - take a look for yourself online or in store today.
Boardman 09 launches:
The all new 2009 bike range by Boardman Bikes was launched today (20th October) at the home of British Cycling - Manchester Velodrome. The 17 models include 6 Road bikes, 4 MTB Hard Tails, 3 MTB Full Suspension and 4 Hybrid models. The launch was attended by the cycling media - who were treated to a back drop of the GB team practicing on the track. News was also released by Dave Brailsford with regards to a new sponsorship deal for 2009 - more details to follow.
Double take:
Nicole Cooke has become the first female rider to win the Olympic and World titles in the same year. This is the perfect way to finish a highly successful year for Nicole - who has been riding a Boardman bike throughout this season - which has seen her win the National, Olympic and World Championship Road Race titles. Nicole rode the 2009 Pro Carbon Race Prepared frame for both the Olympics and World Championships - this bike will be available as part of the exciting 2009 range. More details to follow...
Olympic Champion rides a Boardman:
Congratulations to Nicole Cooke - the new Olympic Road Race Champion. A superb race by Nicole culminated in a sprint for the finish to clinch Olympic Gold in Beijing. Nicole was riding the new 2009 Boardman Pro Carbon race prepared frame.
The Perfect 10:
We're pleased to announce that all our hard work and commitment to bring you a top quality, performance based, value for money bike has paid off - we've got a Perfect 10 from mbr for the 2008 MTB Pro hard tail. Source: mbr.
WINNER: Best Budget Road Bike of The Year.
The Boardman Road Comp has been named Budget Race Bike of the Year by Cycling Plus in their Bikes of the Year Awards. "Rarely have we seen a bike this well specced for the money. With Shimano Tiagra gears, Ritchey wheels and finishing kit that make it feel lighter than its nearest competitors, it's a hard one to beat" Source: Cycling Plus.
Sponsorship:
Boardman Bikes are the proud sponsors of a newly crowned World Champion and the 2008 National Road Race Champions for both male and female riders. Alistair Brownlee is the u23 Triathlon World Champion after an amazing race in Vancouver. He has become only the second person ever to be World Champion at both Junior and u23 levels. Alistair has also been selected along with Will Clarke (one of our other sponsored triathletes) to go to the Olympic Games in Beijing. Congratulations to Nicole Cooke - who has become the National Road Race Champion for the 9th time and to Rob Hayles who is the 2008 National Road Race Champion. Both these riders are aiming to be selected for the Beijing Olympics.
Nicole Cooke to ride a Boardman in 08:
We're really proud to be the official bike sponsor to Nicole Cooke - and the newly created Team Halfords Bikehut British Pro Cycling team. The Team will consist of 10 women riders, and will also be supplemented by two top male riders, Rob Hayles and Tom Southam, who will ride a full domestic season of Premier Calendar and National Criterium Series events. Dave Brailsford, performance director of British Cycling is taking the reins as general manager - the innovative new approach is the first step on the road to a full British Professional Team. The unique deal between British Cycling and the UK's leading cycle retailer will see the team riding bikes designed by Olympic champion Chris Boardman MBE. Dave Brailsford, performance director for British Cycling, said: “The equipment for the team is incredibly important, and the Boardman bike delivers the highest levels of performance and quality. It's a great endorsement of the product by the team and they are all very excited. Nicole Cooke has already ridden her bike on the Beijing Olympic course and is extremely happy with the way it performed.”
We're here:
Boardman Bikes have arrived!
